A Partner at Strategy&, Volkmar Koch is based in Frankfurt and leads the Big Data/CRM Center of Excellence for Europe. Volkmar has more than 20 years of professional experience, 15 of which in top management consulting. His focus includes supporting clients on creating new business models, specifically those related to digitization and data. He has broad experience in advising businesses on how to digitally transform their customer interfaces, value chains (Industry 4.0), operating models, and organizations. He is an expert in data analytics and helps corporations around the globe embrace the opportunities of big data, loyalty, and advanced analytics. Volkmar studied business administration and computer science at EBS, Oestrich-Winkel (Germany). Volkmar Koch is a guest author for the Bosch ConnectedWorld Blog.