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Highlights of Karolin Frankenberger’s presentation from the Bosch ConnectedWorld conference

Business models relevant for IoT

5 1 min

There have been some articles focusing on women in the tech world and in IoT.

Today, I’d like to add a very fundamental dimension for the Internet of Things besides technology – business models, and like to introduce you to Karolin Frankenberger, the head of the Competence Center Business Model Innovation at the University of St. Gallen. Karolin and her team developed what I often call the ‘Swiss army knife for business model innovation’:  The St. Gallen Business Model Innovation Navigator, a tool supporting companies to strategically innovate. Her prediction for business models in the Internet of Things: Competition will no longer take place between products, but between business models. And, hybrid business models will emerge, the most important ones at the moment being (1) digitally reloaded products, (2) sensor as a service, and (3) digital add-ons.



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  • Elias 25. November 2014 at 17:13

    I’d be interested in the full talk as well…

  • Paul 28. March 2014 at 15:50

    Really would appreciate the full talk and what is meant by the three models above.

  • Anita Bunk 19. February 2014 at 17:18

    Hi Anders – we have not planned for the full talk, but I will check. Thanks for your positive feedback, though. Might help 🙂 Anita

  • Anders 19. February 2014 at 10:37

    Nice – will you publish the full talk?

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